UP2DATE Software
Case studiesBRD – Groupe Société Générale

How We Helped BRD Automate 85% of Customer Inquiries with an AI Knowledge Chatbot

How We Helped BRD Automate 85% of Customer Inquiries with an AI Knowledge Chatbot

We designed and deployed an AI-powered knowledge chatbot for BRD, enabling automated resolution of repetitive banking inquiries, reducing call center pressure, and delivering sub-2-second responses with 96% customer satisfaction.

Industry: Financial Services
Timeline: 6 months (analysis, training, integration, deployment)
Team: AI Engineer, Backend Engineer, NLP Specialist (cross-functional team)
85%
Automated Resolution Rate
24/7
Non-Stop Availability
< 2
Seconds Response Time
96%
Customer Satisfaction

The challenge

BRD was facing increasing volumes of repetitive customer inquiries related to banking products, procedures, account information, and service availability.

The call center was overloaded, leading to:

• Extended waiting times

• Rising operational costs

• Limited availability outside business hours

• Inconsistent response quality

• High dependency on human agents for simple inquiries

Key Requirements:

• Accurate and compliant answers for banking products and procedures

• 24/7 availability without proportional cost increase

• Natural Romanian conversational tone (non-robotic)

• Integration with existing BRD systems

• Continuous learning from real customer interactions

• Intelligent escalation to human operators when necessary

Our solution

We developed a secure AI-powered knowledge chatbot built on OpenAI GPT-4 architecture and integrated with BRD’s internal systems.

Architecture Highlights

• RAG-based architecture (Retrieval-Augmented Generation)

• Secure document ingestion and knowledge base creation

• Real-time document retrieval

• Controlled LLM reasoning layer

• Banking API integration

• Continuous feedback loop for improvement

Technologies Implemented

• OpenAI GPT-4

• Python

• FastAPI

• Redis

• NLP Processing Pipelines

• Banking APIs Integration

The system was trained specifically for the banking domain, understanding financial terminology, BRD procedures, and contextual queries.

The results

Operational Impact

• Significant reduction in call center load

• Lower operational costs

• Faster customer support cycles

• Improved agent focus on complex cases

We were initially skeptical about implementing an AI chatbot for BRD. However, UP2DATE impressed us with their approach: they analyzed over 50,000 real customer conversations to understand frequent inquiries. The result? An assistant that answers correctly in 85% of cases, knows when to escalate to a human operator, and is available 24/7. Customers no longer wait 20 minutes for simple questions. It speaks natural Romanian, not robotic.

Alexandru Nita
Head of Innovation, BRD

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